In 1935, Mr. Petersen was the founding partner of the agency that still bears his name — and which still upholds his ideals of intensely focused customer service and cultivation of long-term relationships.

Founded in Eureka, California and gradually branching out through the entire north coast, the agency today offers comprehensive insurance services from seven offices: Eureka, Redding, Auburn, Santa Rosa, Sebastopol, Rancho Cordova, and Bend, Oregon. We service clients who have interests from the local to the international level, providing a broad range of programs including:

As one of the largest independently owned brokerage firms in Northern California, we enjoy the kind of access to markets that brings tremendous value to clients. That translates into competitive pricing, but just as important is our value as a trusted resource for our clients. They appreciate our expert risk assessment, claims management, and innovative, customized programs geared to specific industries.

We pride ourselves not only on our knowledge and long experience in the insurance industry, but also on talking straight, on always doing what we say we’re going to do — and then doing a little more. Perhaps that’s why our retention rate exceeds 98 percent annually — far above industry norms. With expert staff dedicated to a wide range of specialized services and industries, we can craft insurance programs that answer your needs for exacting coverage, long-term security, service and value.

Please feel free to contact us at any of our seven locations for information on our variety of programs, or to schedule an appointment to discuss your insurance needs. Office information including a personnel directory is available on this site at the “locations” link above. You also have the opportunity to obtain quotes by filling out a brief form online, after which we will contact you. Our goal is to constantly update and add to this website so it becomes a valuable resource you can count on for information about your insurance concerns. We hope you’ll come back and visit us often.

© Copyright 2001-2007 George Petersen Insurance Agency, Inc.